Moving on from the generation of couch potatoes, we have entered an era of social networking. And so have our lifestyles changed with the times. Social networking sites have become so integrated with our lifestyles that they have made us passive observers. While a lot has been said about how powerful a tool the social media is and how it can be used to leverage upon network effects, the other side of the story is rarely explored.
Comparing today’s generation with the one fifty years ago, we can find some stark differences. While we display our support to a movement by changing our profile pic, joining a page on a social networking site, posting a status message, sharing a link or sending an SMS, the previous generation did things a little differently. They used to gather in numbers and join a march. Instead of posting 140 characters to show their support, one hundred and forty million of them went on the streets to display their solidarity. Instead of posting on their Facebook wall, they wrote inspiring books and letters from within the walls of their cells. Today our national pride is awakened on the national holidays, for them it was a matter of routine.
Shouldn't we stop restricting ourselves to the virtual platform and social media and come to the forefront to make some real changes on the ground level?
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